Exhibiting at Trade Shows

| September 1, 2015

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Whether you’re a frequent trade show exhibitor, an occasional exhibitor, or a show organizer, you inevitably begin with a long list of “to-do’s” when planning your exhibit or event. You’ve probably spent months carefully considering your booth design, literature, show floor strategy, and giveaways. But one thing is for certain, your plans all hinge on your show and conference materials arriving at your event – on time and in good condition! Here are some quick tips to consider:

* Use a transportation partner that has a dedicated trade show shipping department – Trade show shipping is a unique line of business in the freight transportation world, so pick a partner that specializes in getting to know the logistics of your event.

* Who’s watching your shipment? – The success of your business can hinge on your success at a large trade show or event, so pick the partner that’s going to track your shipment from the time it leaves your dock to the time it gets to the show.

* Money isn’t everything, but… – You don’t want to end up spending all of your hard-earned profits from the show on freight, but you want to make sure that you don’t jump at the lowest offer if it’s a carrier that you’ve never heard of. “Bob’s Trucking” may be offering you the lowest shipping rate, but make sure you won’t be charged additional fees that you didn’t know about, such as “wait time” and “lift gate” fees.

Trade show shipping doesn’t have to be confusing or difficult. Click here to download an electronic white paper that has some good tips on trade show shipping.

This tip is brought to you by PartnerShip®, the company that manages the NAC Shipping Program. For more information or to enroll in the program, please visit PartnerShip.com/NAC, email sales@PartnerShip.com or call 800-599-2902.

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