Legends acquires European sports and entertainment management company
Legends, a Los Angeles-area-based global sports and entertainment company, has acquired London-based International Stadia Group as part of its strategy to extend the company’s global capabilities. International Stadia Group (ISG) will become part of Legends’ full-service platform solution, which includes global planning, global sales, and hospitality divisions, the company announced in a news release on Tuesday.
The acquisition is expected to lead to new growth opportunities in Europe, Africa and the Middle East. Legends has offices in Culver City, California and New York City. ISG will continue to be headquartered in London.
Owned by the New York Yankees and Dallas Cowboys, Legends serves sports, entertainment and attraction clients, including in California the Los Angeles Angels, Los Angeles Rams, Rose Bowl, University of Southern California, and Los Angeles Memorial Coliseum. Nationwide, the company’s clients includes several other sports and entertainment complexes and nearly 40 Live Nation venues. CLICK HERE TO READ MORE
Source: L.A. Biz
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