NAC Editorial Team
NAC Editorial Team's Latest Posts
EF&B Names New Directors at San Antonio Expo
The Entertainment Food & Beverage Association (EF&B), formerly NAC, announced several updates to its Board of Directors during the Annual Membership Meeting, held September 18, 2025, at the EF&B Concession and Hospitality Expo in San Antonio, Texas. Following recommendations from the Nominating Committee, chaired by Denise de Zutter, the proposed slate of officers and directors […]
EF&B Live Seminar-Feeding Fun, Maximizing Food & Beverage Revenue at TONE/CATO
Going to TONE/CATO? Check out the EF&B Seminar-Feeding Fun, Maximizing Food & Beverage Revenue. Join EF&B Director of Education, Dan Herrle, on October 29 for Feeding Fun, Maximizing Food & Beverage Revenue at the TONE/CATO Conference. You will need to be registered for the conference to attend. CLICK HERE FOR TONE/CATO CONFERENCE
Deel Media Partners With Nexmosphere on Sensor-Driven Retail Media
EF&B Member Deel Media has partnered with Netherlands-based Nexmosphere to integrate sensor technologies into its retail media platform, combining interactivity, shopper engagement, and audience measurement. The collaboration gives Deel access to a broad set of interoperable sensors, enabling retailers to link physical products with dynamic digital content and gather actionable customer data. “The use of […]
EF&B Webinar – Concession Manager Certification (CCM) Program
For the first time ever, EF&B’s premier certification is available online. Join EF&B Director of Education, Dan Herrle and Brett King Founder, CineTRAIN, CEO & Partner, HighRock on October 22, 2025, for an Introduction to the EF&B On-line Training and Certification Platform. For over 20 years, EF&B’s Concession Manager Certification (CCM) Program has delivered targeted. […]
EF&B Live Seminar, Feeding Fun – Maximizing Food & Beverage Revenue – October 6
Join EF&B Director of Education, Dan Herrle, at Royal Corporation on October 6, 2025 for Feeding Fun, Maximizing Fun Food & Beverage Revenue. Boost your concession revenue without sacrificing the guest experience. From creative menu strategies to upselling techniques and seasonal promotions, discover proven methods to keep your guests happy – and your profits growing. […]
Jeff Peterson Named 2025 Mickey Warner Award Honoree
The Entertainment Food & Beverage Association (formerly NAC) has announced that Jeff Peterson, Account Manager-Theatre and Concessions Mars Wrigley Confection, has been named the 2025 Mickey Warner Award Recipient. The Mickey Warner Award is bestowed upon an individual each year by NAC to recognize leadership and significant accomplishments in the non-theatre concession industry. The award […]
Patrick Micalizzi Named 2025 Bert Nathan Award Honoree
The Entertainment Food & Beverage Association (formerly NAC) has announced that Patrick Micalizzi, Senior Vice-President – Food and Beverage for Harbor Lights Entertainment, Inc. (formerly known as National Amusements, Inc.), has been selected as the 2025 Bert Nathan Memorial Award Honoree. Presented by EF&B/NAC each year to recognize leadership and significant accomplishment in the Theatre […]
Deel Media chief shares digital signage tips, best practices
Bill Clapes, president and CEO of Deel Media, shares expert insight on digital strategy, missteps and how best to leverage digital signage in the theme park environment. There are few digital signage professionals whose Internet and technology experience goes beyond three decades. Bill Clapes, president and CEO of Deel Media, is one. In the 1990s […]
Etter Receives Frank Liberto Award
Throughout his career, Larry Etter has worked tirelessly to modernize and professionalize the concessions industry. The veteran concessionaire, whose work in the industry spans five decades, has left an indelible mark on the food and beverage business in cinemas. As the recipient of this year’s Frank Liberto Award at Cinéshow, Etter will be receiving an […]
Why Retail Media Networks are Missing the Most Important Aspect – the Call to Action
By Bill Clapes, President at DEEL Media There are more than 80 retail media networks (RMNs) in the US, with the number steadily increasing as more retailers continue to leverage their online platforms to monetize their valuable real estate by generating advertising revenue in-store. At Cannes Lions this year, retail media networks were everywhere – […]
