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EF&B Live Seminar-Feeding Fun, Maximizing Food & Beverage Revenue at TONE/CATO

EF&B Live Seminar-Feeding Fun, Maximizing Food & Beverage Revenue at TONE/CATO

| October 20, 2025

Going to TONE/CATO? Check out the EF&B Seminar-Feeding Fun, Maximizing Food & Beverage Revenue. Join EF&B Director of Education, Dan Herrle, on October 29 for Feeding Fun, Maximizing Food & Beverage Revenue at the TONE/CATO Conference. You will need to be registered for the conference to attend. CLICK HERE FOR TONE/CATO CONFERENCE

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EF&B Webinar – Concession Manager Certification (CCM) Program

EF&B Webinar – Concession Manager Certification (CCM) Program

| October 6, 2025

For the first time ever, EF&B’s premier certification is available online. Join EF&B Director of Education, Dan Herrle and Brett King Founder, CineTRAIN, CEO & Partner, HighRock on October 22, 2025, for an Introduction to the EF&B On-line Training and Certification Platform. For over 20 years, EF&B’s Concession Manager Certification (CCM) Program has delivered targeted. […]

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EF&B Live Seminar, Feeding Fun – Maximizing Food & Beverage Revenue – October 6

EF&B Live Seminar, Feeding Fun – Maximizing Food & Beverage Revenue – October 6

| September 22, 2025

Join EF&B Director of Education, Dan Herrle, at Royal Corporation on October 6, 2025 for Feeding Fun, Maximizing Fun Food & Beverage Revenue. Boost your concession revenue without sacrificing the guest experience. From creative menu strategies to upselling techniques and seasonal promotions, discover proven methods to keep your guests happy – and your profits growing. […]

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The 2025 Concession and Hospitality Expo

The 2025 Concession and Hospitality Expo

| July 4, 2025

SAVE THE DATE FOR 2025! – Join the top food and beverage leaders at THE International Concessions and Hospitality Marketplace The 2025 EF&B/NAC Concession and Hospitality Expo, will be held on September 16-18 at The Westin San Antonio North. The Expo Committee, Board-of Directors and Staff are excited to bring together the top food and […]

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EF&B /NAC Webinar: Modernizing the Concession Experience: Grab & Go / Walk-Through Strategies

EF&B /NAC Webinar: Modernizing the Concession Experience: Grab & Go / Walk-Through Strategies

| June 18, 2025

As expectations evolve, so too must the concession stand. Join us for an insightful webinar exploring how theaters are modernizing the concession experience through Grab & Go and Walk-Through models. This session will dive into best practices for merchandising, layout design, and product placement strategies that maximize throughput and drive guest satisfaction. Whether you’re designing […]

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EF&B /NAC Webinar: Innovative Eats-Trends in Menu Development for Entertainment Venues

EF&B /NAC Webinar: Innovative Eats-Trends in Menu Development for Entertainment Venues

| February 20, 2025

Join us on March 6 at 2:30 PM Central for Innovative Eats: Trends in Menu Development for Entertainment Venues This webinar will discuss menu development at a high level and what basic parts need to be in place. We will then follow up with a panel discussion to explore the latest culinary trends and creative […]

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EF&B/NAC 2025 Charity Golf Outing

EF&B/NAC 2025 Charity Golf Outing

| February 7, 2025

The EF&B/NAC Charity Golf Outing – CinemaCon- March 31, 2025. Support Variety, the Children’s Charity, The Will Rogers Motion Picture Pioneers Foundation and NAC Educational Programs at the Wolf Course of the Paiute Golf Resort in Las Vegas on the first day of CinemaCon. Wolf is rated the 17th best course in Nevada by Golf […]

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EF&B/NAC at CinemaCon, the official convention of NATO

EF&B/NAC at CinemaCon, the official convention of NATO

| February 7, 2025

EF&B/NAC at CinemaCon, the official convention of NATO March 31- April 3, 2025 Caesars Palace, Las Vegas, NV EF&B/NAC Members receive $500 off non-NATO member booth rate! Contact Matt Shapiro to reserve a booth at CinemaCon 2025. matt.shapiro@natodc.com EF&B/NAC will have a full slate of activities at CinemaCon 2025: Sunday, March 30 EF&B/NAC Board and […]

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Celebrate National Popcorn Day – January 19!

Celebrate National Popcorn Day – January 19!

| January 14, 2025

The Entertainment Food & Beverage Association (EF&B) / National Association of Concessionaires (NAC) along with The Cinema Foundation remind you that January 19th is National Popcorn Day. Popcorn is an important and enduring staple of our business. In fact, NAC was founded as the National Association of Popcorn Manufacturers in 1944. National Popcorn Day on […]

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NAC to Rebrand as Entertainment Food & Beverage Association (EF&B)

NAC to Rebrand as Entertainment Food & Beverage Association (EF&B)

| January 9, 2025

The National Association of Concessionaires (NAC) has announced plans to rebrand as the Entertainment Food & Beverage Association (EFBA) and has updated its Mission Statement. The name change aims to better reflect the diverse needs of current operators and suppliers in the entertainment venue and recreational food and beverage sectors along with appealing to an […]

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