Van Holten’s Pickle-In-A-Pouch in Dollar General Stores

| March 12, 2018

Pickle-In-A-Pouch has made it into Dollar General. Effective March 2018, Van Holten’s Pickle-In-A-Pouch will be available for purchase in select Dollar General locations around the United States.

“Van Holten’s Dill Pickle, our number one selling item will be going into 6,874 Dollar General stores in the $1.00 set,” said Darlene Herrmann, Regional Sales Manager. “Pickle-In-A-Pouch has become a proven seller in dollar sets at major retailers and should perform well at Dollar General,” she added.

Dollar General is an American chain of variety stores with their corporate headquarters located in Goodlettsville, Tennessee. There are 13,000 stores in operation as of August 2017 and Van Holten’s will be in over half of those locations.

Business has been on a steady upward stream for Van Holten’s as they have enjoyed 13 consecutive years of sales growth and continued growth in the popularity and distribution of Pickle-In-A-Pouch. Founded in 1898 Van Holten’s employs 76 people in Waterloo, WI, a town just outside of Madison, Wisconsin’s state capital. Famous for their Pickle-In-A-Pouch, PickleBack, and Pickle-Ice; their products are distributed in all 50 states and Canada and can be found at convenience stores, grocery stores, liquor stores, concession stands, and many other retail outlets.

For more information about Van Holten’s and their products, visit

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